The campaign “I love dirty hands” connects Dreumex’s with the hard-working man or woman with dirty hands. Dreumex offers a complete program of products to care for the hands of workers in the automotive trade and other industries as well as all other places where hands get dirty during work.
A lot of people who work with their hands every day - and have to deal with oil, grease, adhesives, paint, ink, etc. - often fail to realize how important it is to take good care of their hands.
With this campaign, Dreumex wants to draw attention to the importance of good hand care and how easy it can to protect, clean and care for them.